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Refunds & Returns — When You Have a Legal Right and When You Don't

Many people confuse a shop's returns policy with their legal rights. They're not the same thing. Your legal rights — under the Consumer Rights Act 2015 — apply regardless of what the shop's policy says. But for 'change of mind' returns (you just don't want the item), there is no automatic legal right to a refund in store. This guide explains the difference clearly.

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Legal right to a refund (faulty goods)

You have a legal right to a refund when goods are faulty, not fit for purpose, or not as described. This right:

  • Cannot be overridden by a shop's 'no refunds' policy
  • Applies for up to 6 years (5 in Scotland) from purchase
  • Gives you a full refund within 30 days if the fault is discovered in that period
  • Applies regardless of sale price — sale goods have the same legal protection
  • Cannot require you to have the original packaging, receipt, or tags
A "no refunds on sale items" sign is unlawful if the goods are faulty. Sale goods must still be of satisfactory quality, fit for purpose, and as described. You can report misleading signs to your local Trading Standards office.

No legal right to a refund (change of mind in store)

If you simply change your mind about an item bought in a physical shop, you do not have a legal right to a refund or exchange. Many retailers offer this as a courtesy (a goodwill returns policy), but they are not legally required to.

  • Check the store's returns policy before buying if you're unsure
  • Most major retailers offer 28–90 day returns as a goodwill gesture
  • Some retailers require original packaging, tags, and proof of purchase for goodwill returns
  • A gift receipt is provided specifically for this purpose — it allows the recipient to return the item without knowing the price
If a store refuses a goodwill return and the goods are not faulty, you have no legal recourse — but you can complain to the retailer and ask for the decision to be reviewed. Check if they're a member of a consumer code scheme (Retail ADR) which may have a complaints process.

Online shopping — 14-day cooling off period

When you buy online (or by phone, post, or at your door), you have significantly stronger rights under the Consumer Contracts Regulations 2013:

  • 14-day cooling-off period from the day you receive the goods
  • You can return the item for any reason — no fault required
  • You must notify the retailer within 14 days that you want to cancel
  • You then have a further 14 days to return the goods
  • The retailer must refund within 14 days of receiving the goods (or proof you've sent them)
  • You may have to pay return postage unless the retailer offers free returns
Some items are excluded from the cooling-off period: perishable goods, personalised items, digital content (once download has started), sealed hygiene items that have been opened, and items that are inseparably mixed with other goods after delivery.

Getting a refund when a business has closed

  • If a retailer has gone into administration, contact the administrator — you may be an unsecured creditor
  • Credit card: claim a Section 75 refund from your credit card provider (for purchases over £100)
  • Debit card: request a chargeback from your bank (within 120 days of the transaction)
  • PayPal: raise a dispute within 180 days
  • Gift cards: if the retailer closes, gift card holders are typically unsecured creditors — act quickly to use them if the company looks in trouble

Section 75 — your credit card company's joint liability

Under Section 75 of the Consumer Credit Act 1974, if you paid by credit card for goods costing between £100 and £30,000, your credit card company is jointly liable with the retailer.

  • You can claim directly from your credit card company if the retailer has gone bust, refuses a refund, or can't be contacted
  • The full amount must be over £100 — not just the amount put on the credit card
  • This applies even if you only paid £1 on the credit card
  • Section 75 does not apply to debit cards, charge cards, or most prepaid cards
  • Claim by contacting your credit card company's customer service team

Get advice about your specific situation

Ash is a free UK guidance assistant. Ask about your rights, get step-by-step guidance, and generate a formal letter if you need one.

Talk to Ash — it's free

No sign-up · No account · Works for England, Scotland, Wales & Northern Ireland

Related guides

Faulty Goods
Your rights when goods are defective, not just unwanted.
Online Shopping
Full rights for online purchases including digital products.
Package Holidays
Refund rights for cancelled or disrupted holidays.
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